Being yourself is the key to a healthier happier life. This was the life Josie and Jeff Kletter wanted for everyone around them. In 1994, before "green washing" became the norm, they launched their first...

What is a Performance Sunscreen? Who decided what constitutes as performance for a sunscreen? Jeff and Josie Kletter launched a sport body care in line of products at 1994 at the Commonwealth Games in Victoria, BC. The...

SPF Evangelist at it again! We can protect so many people and minimize our impact on the planet.

Reef Safe or Reef Friendly? Is there really such a thing?

Why should you use sunscreen indoors? If you are like me, you never would have guessed there are real risks to your skin from UV exposure indoors from everyday light sources we use daily. The...

Protect yourself during Covid-19

"I read this article 14 years ago and it still holds true today, which is quite disappointing. Two cancers we can control, Lung & Skin, stop smoking and use sunscreen!" Jeff Kletter Published September 2005...

Because I’ve been making sunscreen for over 25 years and I’m passionate about the efficacy and safety of our products, everyone emails me when any sunscreen information hits the news. Sunscreen in your blood, YES,...

If you are going to be out in the sun for extended periods or frequently work outside, it is imperative to use sunscreen and any other UV protective gear.